Some Hollywood films manage to do well in China without receiving official co-production status, such as The Martian and Avatar. But in return, the film must typically feature Chinese actors, be at least partially shot in China, and follow the country’s strict restrictions on content, including censoring any material that portrays the Chinese government, police or army in a negative light. The sought-after designation means the film will be shown in Chinese movie theaters, and it gives American studios a larger share of the box-office take. But foreign films can gain guaranteed access to China's lucrative market by applying to be official US-China co-productions, in which Chinese and American entities work together to create a film. To protect its nascent film industry, the country limits the number of foreign films that theatres can show each year. In part, this is due to the strict requirements for movies in China. Creating a film that captures audiences in both China and the US has been a holy grail for the global film industry – often sought-after, and rarely achieved. The Chinese film industry is also eager to develop films that appeal to its own audiences but can also succeed outside its borders. In recent years, Hollywood has begun avidly courting moviegoers in China, the world's second-largest market and one that could surpass the US to become the largest next year.
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